Marketing Tools
Customer Lifetime Value Calculator
🔒 Runs in your browser
Calculate customer lifetime value (CLV) instantly — free, no account required, all in your browser. Factor in order value, purchase frequency, lifespan, and profit margin.
Customer Lifetime Value$1,440.00
CLV after margin (30%)$432.00
Annual value per customer$480.00
CLV formula$120.00 × 4/yr × 3 yr
CLV = Average Order Value × Purchase Frequency (per year) × Customer Lifespan (years). Enter your profit margin to see CLV net of costs.